Showing posts with label Omniture Products. Show all posts
Showing posts with label Omniture Products. Show all posts

Wednesday, September 29, 2010

Omniture Products

These are some omniture web analytics products:

* SiteCatalyst, Omniture's software as a service application, offers Web analytics (client-side analytics).
* SearchCenter+ assists with paid search and content network optimization in systems such as Google's AdWords, Yahoo! Search Marketing, Microsoft Ad Center, and Facebook Ads.
* DataWarehouse, data warehousing of SiteCatalyst data.
* Test&Target, A/B and MVT (multi-variate testing), derived in part from Offermatica and Touch Clarity.[6]
* Test&Target 1:1, Omniture's main behavioural targeting solution, drills down to the individual level of testing.
* Discover, an advanced segmentation tool.
* Insight, a multichannel segmentation tool (both client-side and server-side analytics). Formerly called Discover on Premise, it was derived from Omniture's Visual Sciences acquisition in 2007.
* Insight for Retail, an Insight offering geared toward multiple online and offline retail channels.
* Genesis, a third-party data integration tool (the majority of integrations work with SiteCatalyst).
* Recommendations offers automated product and content recommendations.
* SiteSearch, an on-demand enterprise search product.
* Merchandising, a search and navigation offering for online stores.
* Publish, for web content management.
* Survey, to gather visitor sentiment.
* DigitalPulse, a Web analytics code configuration monitoring tool.
* VISTA, server-side analytics.